Our story: Illumination in Art

Authentic Illuminated Concepts is Anthony Baary’s latest entrepreneurial adventure; and one that he is wholeheartedly passionate about. It all began when he started experimenting with illumination in art. His backlit LED creations proved an instant hit among friends and fans.

This lead to the idea of taking his artwork beyond experimentation and expression, by applying it on a much larger scale. With this goal in mind, Authentic Illuminated Concepts was born!

Authentic: it’s in the name

Tony’s fine-art creations are quickly gaining recognition, and there’s a good reason for that; his artwork isn’t mass-produced or replicated, making each piece special. This is what makes Authentic Illuminated Concepts, so unique.

Our approach is simple: we explore a space and then create a one-off piece of original artwork which is designed to enhance its environment through the medium of stunning backlit LED’s.

All you need to do is point us in the right direction, specify your desires and requirements, and watch as we bring the art to life. We will handle everything from fabrication, to installation and after-care (for large-scale illuminated projects. If you only wish to invest in a small to medium size illuminated concept, it will be shipped to you with all of the relevant fixtures & fittings).

“Authentic Illuminated Concepts was inspired by a love of art and the freedom to express it. Every piece we create is original and unique, as all art should be!” 
– Anthony Baary

Our Vision: Illumination in art, and beyond

illumination in art: An open waiting area in a private hospital with stunning illuminated artwork

Our vision is to help individuals, businesses and organisations transform their environment with the power of illumination in art.

We understand how potent the influence of art can be. You would be amazed by the benefits of taking an otherwise dull-looking space, and revolutionising it with luminosity and colour psychology.

For example, artwork influences employee productivity in a positive way, as it “inspires and unlocks creative potential”. This is something that we are incredibly passionate about and wish to encapsulate in our work.

Whilst our illuminated artwork is indeed captivating, you’re employees aren’t going to spend their entire working day mesmerised by them. However, when trying to overcome a problem or pondering a new idea; a soothing and colourful display might just gift them with the revelation they’ve been searching for.

Additionally, we’re very interested in the healing power of art. That’s not to suggest that staring at a beautiful painting is in any way a cure-all, but the positive impact that artwork can have on mental-health and morale cannot be over-stated.

If this is something that is of interest to you, then don’t forget to check out our blog. There you will be able to find a regular source of art-related media, covering a wide-range of fascinating subjects.

Meet the Artist

Tony is an abstract artist who has spent much of his life exploring the world, and studying art. He was born in New York, though now resides in Amsterdam.

It was Tony’s thirst for self-expression that introduced him to art in the first-place. He channeled this passion in 97’; wide-eyed and hungry to make his mark.

His steady-hand and keen-eye for detail took him all over the world, working in studios in Hawaii, London, Thailand and Germany (to name but a few). This life-altering outlet shaped Tony, into the well-respected artist that he is today.

Tony, has been visiting Amsterdam regularly since 96’ and has always seen it as a second home. Thus, in 2012, he decided to make the move to Amsterdam permanent; opening a sister shop to the long-established Authentic Arts studio in New York.

Throughout his career, Tony has achieved global recognition for his work in various mediums, and across many countries. You can find his art all over the world in renowned art-shows, including galleries in Paris and Italy.

Where is Authentic Illuminated Concepts based?

The Authentic Arts studio in Amsterdam is where we’re based. That said, we operate on a global basis, so there are zero restrictions. Whether you’re in Asia, America or Europe, we’d love to work with you! Simply put: if you’re an art lover and you wish to invest in your own, Authentic Illuminated Concept, then we will bring the art to you!

Want to know more about who we are and what we do?

If you want to learn more about our LED light art projects, and how it all works, simply follow the link. There you will find a step-by-step guide on what to expect from the first point of contact with us, through to the final installation.

Alternatively, if you’d prefer to speak with us directly then by all means, contact us today. You can either fill out the contact form and we’ll back to you at our earliest convenience, or simply give us a call.